We help trade associations, public bodies and businesses overcome their biggest challenges through the intelligent, pragmatic use of research and analysis
Understanding the implications of a changing economic environment
Government policy and regulationMacroeconomic, social and market trendsTechnology and market disruptionGeopolitics and international trade
Making a winning case to investors, regulators and politicians
Evidence-based advocacyPolicy development and evaluationImpact simulation and appraisalThought leadership
Planning for the future
Influencing policyStrategy developmentSales forecasting and market sizingScenario analysis and stress testing
Published reports
Most of our work is confidential. Here we showcase a selection of those reports that have been published by our clients and are publicly available.
The housing crisis: what will happen if we don’t act?
Research and analysis to support the case for a long-term plan for housing
September 2023
Beyond globalisation
The British Virgin Islands’ contribution to global prosperity in an uncertain world
March 2023
Rural as a region: the hidden challenge for Levelling Up
Assessing the scale of rural disadvantage using the White Paper’s analytical framework
June 2022
We design, manage and implement successful research projects and help you to profitably interpret and use the results
We are entirely focused on delivering actionable insight, analysis and research that will have a positive and lasting impact for you.Flexible multidisciplinary approachFully remote team with specific expertise brought in for each assignmentAdvice built on broad perspectivesWillingness to think creatively and challenge orthodoxyClear and authoritative communication of research to any audienceAlways pragmatic
“Pragmatix Advisory combines compelling ideas with the sound and insightful research necessary to bring them to life. With a keen understanding of the political environment in which we all must operate, they provide the arguments, evidence and actions necessary to have an immediate and meaningful impact.”
Mark
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Mark Pragnell
Managing Director, Essex
Mark founded Pragmatix Advisory to help businesses, trade associations and public bodies around the world overcome their biggest challenges through the intelligent and pragmatic use of research and analysis.
He has 30 years' experience of applying economics and business research techniques to markets, industries and public policy. He has held leadership roles in respected macroeconomics consultancies, as well as policy and campaigning organisations. Based in the Essex countryside, he and his family get to enjoy the fresh air with their horses and dogs.
Rebecca
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Rebecca Munro
Director, Argyll and Bute
Rebecca is our director responsible for policy research.
She oversees projects across a diverse range of issues, sectors and geographies but, based in the Inner Hebrides, she is especially passionate about our research for rural and coastal communities. Before joining the team, she spearheaded the first successful community purchase of an island, the Isle of Ulva, under revised Scottish land reform legislation in 2018. Rebecca enjoys crochet, reading and walking her dog, when the children and weather permit, and is learning conversationalGàidhlig.
Paul
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Paul Marshall
Director, West Midlands
Paul is our director responsible for strategy and governance research.
Having spent more than twenty years working in higher education, he has a depth of expertise in supporting C-suite leaders develop and implement robust strategies for complex organisations in regulated markets where government policy is decisive but often unpredictable. Paul is a chartered governance professional, advanced board reviewer and holds Practitioner-level qualifications in programme and change management. Based in the West Midlands, he is married with two children and a miniature dachshund and enjoys road cycling, garden design, cooking and travelling.
Richard
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Richard Lambert
Senior Consultant, London
Richard is our senior consultant responsible for advising trade associations and membership bodies.
A widely respected trade association chief executive with three different organisations in varied sectors over twenty years, he uses his understanding of policymaking and politics from his time as a parliamentary civil servant to help clients use our research to develop effective lobbying campaigns and build relationships across government. Based in east London, he is a West Ham season ticket holder of more than 30 years’ standing, a keen cook and a barely competent guitarist.
Zarea
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Zarea Kamil
Researcher / Analyst, London
Zarea conducts research and analysis across our portfolio of projects, including those relating to international trade and finance.
She joined the team as an intern after completing her BSc in political economy from King’s College London. A Malaysian national, she is fluent in Bahasa Melayu. Based in east London, Zarea enjoys reading and food blogging, and she supports Arsenal.
Associates
Mark and the team have developed a broad network of associates and experts that allows Pragmatix Advisory to bring in the right resources for each assignment. This provides access to industry-leading economists, market researchers, scientists, statisticians, marketeers, lobbyists and many other experts in their respective fields.
Why our clients choose us
“The research was carried out to a high standard, delivered on time and exceeded our expectations. We were particularly impressed with the presentation of the research in the final report, which set out a complex set of findings in a particularly clear, accessible and readable way.”
“The team’s dedication, knowledge and clarity of thinking is second to none. Pragmatix brings together policy and its implications effortlessly and is not afraid to push the boundaries of what is possible to produce compelling and immediately impactful outputs.”
“We have worked with Mark for five years. He has always provided clarity of thinking and a logic to problem solving. He is happy to challenge a brief in the quest for excellence and offers a ‘can do’ approach, providing insightful and practical solutions. I regard Mark as an extension to the business team and hold him in very high regard.”
“You need to go to Treasury with solutions – not just the problems. Our worry was that the consultants would go off and do their work in isolation and produce a report we didn’t understand or couldn’t explain – to our own board or externally. Thankfully that wasn’t the case. Our work with Pragmatix Advisory has definitely shown what can be achieved if a trade association engages the expertise of a consultancy.”